This Top Five session at the Greater Des Moines Partnership, attendees will learn how to
determine which social media platforms perform best for
their business, and how to effectively communicate with
followers on those platforms. We’ll cover how to take
advantage of what social media offers for free, and how
to maximize results when paid media is required. We'll
touch on "best practices" to use when creating a social
media policy for your business, how to create contextual
content that gets noticed, and how influencer marketing
can work on a local level. Plus, we’ll discuss what the
latest, greatest trends are in social media, including
potential emerging platforms.